Topdot Mortgage
Mortgages are confusing, even for the savviest home buyers. To help Topdot, a mid-size mortgage broker and bank, build trust with consumers, Thinkso designed a website that would be accessible to everyone. We developed the main navigation according to the three principle needs of mortgage shoppers and then wrote the content in plain language and simple terms, explaining the company's consumer-friendly loan process. Snapshot photography, supplied by Topdot’s employees and clients, emphasizes Topdot’s approachable nature and warm spirit.